PROJECT TITLE
Outcast
Outcast
PROJECT CATEGORY
Branding
YEAR
2023Branding
YEAR
PROJECT DETAILS
Outcast is a fictional, alternative-themed sunscreen for the modern goth. Inspired by the Gothic arts movement and the intersection of tradition and modernity, the product aims to encapsulate the rebellious spirit of its target audience while maintaining a cosmetic elegance.
For a full case study of this project from research and branding development to final identity system and applications, click here.
Outcast is a fictional, alternative-themed sunscreen for the modern goth. Inspired by the Gothic arts movement and the intersection of tradition and modernity, the product aims to encapsulate the rebellious spirit of its target audience while maintaining a cosmetic elegance.
For a full case study of this project from research and branding development to final identity system and applications, click here.
